Suggested Verticals

Below are suggested verticals where Fiserv is a strong fit, helping you confidently match merchants with the right processing solution. These use cases reflect common industries and payment scenarios where Fiserv performs best - allowing you to expand your reach, support more merchants, and place deals with greater confidence.

Core consumer and retail

  • Retail stores

  • Restaurants, cafés, and bars

  • Salons

  • Service-based businesses

Specialty and high-demand segments

  • Smoke shops

Automotive and Fleet

  • Auto repair shops (Voyager)

  • Fleet, fuel, and maintenance (WEX)

Commercial and B2B

  • B2B payments (WEX)

Need help identifying the best fit for a merchant? 


Reach out to your dedicated Partner Relations Manager or contact our team at partners@maverickhq.com for guidance.